BlackBerry Partners Fund Invests in Xobni
BlackBerry Partners Fund’s investment in email management start-up Xobni Corp. could pave the way for a new product that helps organize email on the BlackBerry.
The $150 million fund, created last May 2008 to bankroll software applications for mobile devices made by Research in Motion Ltd., invested $3.2 million in Xobni, it was announced today. That’s the fund’s first investment out of five that doesn’t involve a company with a mobile product.
Xobni, which moved its product from beta to full-release Wednesday, March 25, 2009, offers a plug-in for Microsoft Outlook that helps people organize and manage their email on the desktop. But the company has not released any mobile software and it declined to discuss any plans it has for such products, though the financing by Blackberry Partners Fund points toward that in the future.
“Our users are professional business users and Outlook users, and we’re not oblivious to the fact that they’re mobile users,” said Matt Brezina, co-founder of Xobni. “We’re not announcing plans to develop a mobile product, but this is an area that is interesting and goes with us understanding our users.”
Instead, Brezina discussed how Blackberry Fund’s strategic investors, which include RIM, Thomson Reuters and RBC Bank of Canada, would help Xobni sell its product to enterprise customers. The partners, especially RIM, have expertise in selling Blackberry products to businesses. The BlackBerry Partners fund is managed by RBC Venture Partners and JLA Ventures.
While the $150 million Blackberry Partners Fund is a mobile-targeted fund, the partners use that definition broadly, with the belief that the smart phone will become the next computer, the next wallet and the next “leisure lifestyle device,” said Kevin Talbot, co-managing partner of the fund.
“We fundamentally believe in the value proposition of Xobni and we obviously see that capability in the palm of your hand,” Talbot said. “There should be no reason to go back to the [desktop] computer and do a Xobni search.”
Xobni, which offers a free product, plans to release a premium paid product this summer, Brezina said. The company raised $7 million earlier this year from Atomico, Baseline Ventures, First Round Capital and Khosla Ventures.
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